The Land Rover name was originally used by the Rover Company for a 4WD, off-road model, now known as the Land Rover Series, launched in 1948. Over time, it grew into its own brand, (and for a while also a company), encompassing a consistently growing range of four-wheel drive, off-road capable models. Starting with the much more upmarket 1970 Range Rover, and subsequent introductions of the mid-range Discovery and entry-level Freelander line, (in 1989 and 1997), as well as the 1990 Land Rover Defender refresh, the marque today includes two models of Discovery, four variant models of Range Rover, and after a three-year hiatus, a second genaration of Defenders have gone into production for the 2020 model year – in short or long wheelbase, as before.
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