The low production numbers and tedious method of construction assured that each car was unique and valuable; this is reflected by the car's purchase price of almost twice as much as the next model in the manufacturer's lineup at the time. After production ceased in 1968, the Silvia nameplate would not grace another Nissan vehicle until 1974. Its marketing approach was similar to the Isuzu 117 Coupé. The name "silvia" is a variation of the word "sylvia", which is a scientific genus term assigned to a class of birds, possibly a reference to the Nissan Bluebird which was in production at the time the Silvia was introduced. In Japan, it was sold at Nissan Bluebird Store locations, and was marketed with the "Nissan" name instead of the more widely used "Datsun" brand name.
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